Wednesday August 26, 2026 – The search for “Fanta new movie flavor release” is heating up, and the drink behind the buzz is Fanta Ghost Face Punch, a new limited-edition soda arriving for Halloween 2026. The purple-colored drink features a Dark Berry Punch flavor and puts one of horror’s most recognizable faces—Ghost Face—front and center on its packaging.

Fanta officially announced the collaboration on August 26, 2026, describing Ghost Face Punch as a brand-new limited-edition flavor and making Ghost Face the first guest character to enter the company’s new Fanta’s Haunted Universe. Ghost Face is best known to movie audiences through the Scream franchise, giving the release an obvious connection to horror-film culture just as Halloween shopping begins. (Coca-Cola)

For the official announcement, see Fanta and Coca-Cola’s Ghost Face Punch announcement.

What Is the New Fanta Ghost Face Punch Flavor?

The biggest question surrounding the Fanta new movie flavor release is simple: What does Ghost Face Punch actually taste like?

According to current product coverage, Fanta Ghost Face Punch is a Dark Berry Punch-flavored soda. The drink itself is purple, matching the Halloween theme and distinguishing it visually from familiar Fanta flavors such as Orange, Strawberry and Pineapple. Allrecipes reports that the limited-edition drink will be sold in cans and 20-ounce bottles in the U.S., with packaging built around a black, horror-inspired design featuring Ghost Face. (Allrecipes)

The product is designed to work as both a seasonal beverage and a collectible. That may be particularly important for this launch: early online reactions highlighted by Allrecipes suggest some shoppers are as interested in collecting the Ghost Face packaging as they are in tasting the soda itself. (Allrecipes)

Read more from Allrecipes’ report on Fanta Ghost Face Punch.

Is Fanta Ghost Face Punch a Scream Movie Flavor?

This is where the trending search phrase can become slightly misleading.

Ghost Face is inseparable from the Scream movies in popular culture, and some news coverage has described the drink as a Scream-related or movie-themed Fanta flavor. However, Fanta’s official announcement does not simply present Ghost Face Punch as an official Scream movie soda.

Instead, the collaboration brings Ghost Face itself into Fanta’s Haunted Universe through partnerships involving Fun World and Paramount+. Fanta notes that Ghost Face was “made most famous” by the Scream movies. The campaign also has an unmistakable Scream connection: Coca-Cola and Paramount+ worked with Roger Jackson, the voice of Ghost Face, on campaign audio, while Paramount+ is promoting access to the Scream movie collection in participating territories. (Coca-Cola)

So, for consumers searching for the “Fanta new movie flavor,” Ghost Face Punch is almost certainly the product they are looking for. Technically, though, it is more accurate to call it a Ghost Face Halloween collaboration with strong Scream ties rather than simply an official Scream movie flavor.

Creative Salon provides more background on the campaign at its report on Ghost Face joining Fanta’s Haunted Universe.

When Does Fanta Ghost Face Punch Come Out?

The release timing varies somewhat by market.

Fanta’s Canadian announcement says the Ghost Face Punch range and collectible cans became widely available beginning August 24, 2026 through grocery stores, mass merchandisers, convenience and gas stores, drug stores, foodservice locations and e-commerce channels in Canada. Canadian packaging includes 500 mL bottles and 355 mL 12-pack cans. (Coca-Cola)

For U.S. shoppers, reports from Parade and Allrecipes point to August 28, 2026 as the nationwide retail rollout date. Parade says the drink will appear in 12-packs of 12-ounce cans, individual 20-ounce bottles and select Coca-Cola Freestyle machines. Some consumers reportedly spotted the product at retailers even before the official launch date. (Parade)

See Parade’s August 26 report on the Ghost Face Punch rollout for additional U.S. availability details.

Fanta’s Halloween 2026 Packaging Goes Beyond Ghost Face

Ghost Face Punch is only one part of Fanta’s much larger Halloween strategy.

Fanta has created an original entertainment concept called Fanta’s Haunted Universe, populated by four brand-created characters inspired by classic Halloween monsters. These characters will appear on limited-edition packages alongside Ghost Face.

The seasonal lineup includes Halloween versions of Fanta Orange, Orange Zero Sugar, Pineapple and Strawberry. Allrecipes reports that Orange features a jack-o’-lantern-headed scarecrow, Pineapple is represented by a vampire, and Strawberry features a werewolf character. Ghost Face Punch is the lineup’s standout because it introduces both a completely new flavor and an established horror icon. (Allrecipes)

Creative Salon reports that the campaign is meant to take Fanta’s Halloween strategy beyond conventional advertising and into storytelling, collectibles and entertainment. Fanta says the broader goal is to build an original Halloween world that can return and expand over multiple seasons. (Creative Salon)

Why the Fanta Ghost Face Punch Release Is Getting Attention

The timing combines several strong consumer trends: limited-edition soda flavors, Halloween products, collectible packaging and horror-movie nostalgia.

Ghost Face has decades of recognition among horror fans, while younger audiences continue to encounter the character through modern Scream films and streaming. By putting Ghost Face on a completely new Fanta flavor rather than simply redesigning an existing soda, Coca-Cola has created a product that can attract soft-drink fans, Halloween shoppers, movie enthusiasts and memorabilia collectors at the same time.

Fanta is also positioning Haunted Universe as something bigger than a one-season packaging stunt. The company says it wants to move from being primarily a collaborator with entertainment properties to becoming a creator of its own characters and stories. Ghost Face serves as the recognizable horror icon capable of bringing consumers into that new universe. (Coca-Cola)

Bottom Line: What to Know About the Fanta New Movie Flavor Release

The trending Fanta new movie flavor release is Fanta Ghost Face Punch, a purple, Dark Berry Punch-flavored soda launching as a limited-edition product for Halloween 2026.

Ghost Face appears prominently on the packaging and connects the drink to the horror-film world, especially the Scream franchise. However, the most accurate description is a Ghost Face collaboration within Fanta’s Haunted Universe, supported by Fun World and Paramount+, rather than simply a new official Scream movie soda.

U.S. availability is expected to expand nationwide beginning August 28, with 12-packs, 20-ounce bottles and select Coca-Cola Freestyle locations among the planned formats. Because Fanta is marketing Ghost Face Punch as a seasonal limited edition, shoppers interested in either the flavor or collectible packaging may want to look for it during the Halloween 2026 season before it disappears from shelves. (Parade)

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